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Article: Why do luxury brands increase in price?

ブランド品は何故値上がりするのか?

Why do luxury brands increase in price?

Good evening, everyone!

This is ISEYA ONLINE.

 

How are you spending this hot summer?

Am I the only one who thinks the heat is getting worse every year?

 

Let's make sure we take thorough measures against heatstroke!

 

In recent years, the world has seen a rush of price increases.

Luxury brands are no exception...

 

Even famous brands have raised prices

not just once or twice...

 

Rolex, Louis Vuitton, Chanel, Hermes, Gucci, etc......

The list goes on and on.

 

 

Why are brands raising prices?

It's something we think we know, but don't really.

Today, I'd like to delve a little deeper into this topic.

 

 

● Why do brands raise prices? ●

 

 

 

There are several reasons, but

'soaring raw material costs' have a significant impact.

Each brand uses the highest quality leather and various other materials

to show us the best products,

but due to 'changes in food trends', 'hoarding', 'imbalance of supply and demand', and more,

there are many other factors, but the situation where there are simply no materials when you want to create something

is what leads to price increases...

 

 

Other factors include 'the economy' and 'global affairs',

such as COVID, wars, and the weakening yen, etc.,

all of which have an impact...

 

 

However, humans have 'desire'.

I'm sure many of you have materialistic desires.

It's true that prices have gone up. It's hard to afford them...

I completely understand.

 

Each brand,

despite raising prices,

continues to create wonderful products.

 

'Truly valuable items'

 

Please identify these

as a reward for your hard work

or to express yourself with words and gifts to your loved ones.

 

We would be delighted if ISEYA could support you.

 

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When you have some time,

please enjoy your time at ISEYA.

 

We look forward to seeing you anytime.

 

 

ISEYA ONLINE

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