Chanel never goes out of style.

Good evening everyone!

 

A brand supported by women worldwide,

and one that receives many inquiries and purchases at our store

"CHANEL"

 

The history of Chanel began in 1910,

when its founder, Coco Chanel, opened a hat boutique

in Paris, France.

 

Many people might think of Chanel's designs as

glamorous and luxurious, but apparently,

at the time, they were mainly "simple and functional."

 

That was surprising...

 

Also, when it comes to Chanel,

many people would think of

 

"Perfume"

 

The famous "No. 5" was created in 1921.

And it is still loved today.

Great things truly have no end!

 

 

However, due to the impact of "World War II" in 1939,

Chanel entered a long period of stagnation.

 

Most stores were forced to close,

and only the perfume business could operate in Europe and America,

which was a difficult time.

 

Furthermore, Coco Chanel herself became a hunted figure due to her political involvement,

and she withdrew from management, causing Chanel to disappear from the public eye for a long time.

 

In 1954, Chanel made a comeback to the fashion industry.

A new collection show after a long time.

 

However, it received scathing reviews in Paris, France,

making the restart a difficult beginning.

 

Just when you thought it couldn't get worse,

Chanel suits became a massive hit in America!

They successfully rebounded, including expanding into Japan!

 

Just when it seemed Chanel was about to rapidly ascend...

 

In the 1970s, Coco Chanel passed away.

 

From here, it entered another period of stagnation.

 

However, popular brands don't just sink.

 

In 1983, a certain man was appointed as designer.

 

"Karl Lagerfeld"

 

His achievements, known as "The Emperor of Fashion," were

magnificent.

 

With his high-fashion and cutting-edge designs,

he actively incorporated Chanel's iconic elements, such as the camellia flower,

into fashion, bringing Chanel back to life.

 

Although Karl also passed away in 2019,

his right-hand woman, "Virginie Viard," has taken over.

 

It is unlikely that there will be another period of stagnation like in the past.

 

People learn from experience and mistakes,

and continue to grow.

 

Chanel has

a history and lessons learned

that encompass both.

 

We look forward to its continued development.

 

https://shop.iseya-m.com/collections/chanel

 

Please enjoy Chanel!